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Server-side tracking for Shopify

Server-side tracking for Shopify

Clearer signals. Better ad decisions.

Clearer signals. Better ad decisions.

Clearer signals. Better ad decisions.

Capture supported Shopify events, improve matching, and check what reaches Meta, Google, TikTok, Pinterest, and Snap.

Capture supported Shopify events, improve matching, and check what reaches Meta, Google, TikTok, Pinterest, and Snap.

Capture supported Shopify events, improve matching, and check what reaches Meta, Google, TikTok, Pinterest, and Snap.

“The Bily side has definitely outperformed the Elevar side.”

Andrew Faris · AJF Growth

Read the matched comparison →

01

Capture customer actions

Capture supported events from browsing to purchase.

Keep product, checkout, and order details together.

Start with data from your own store.

01

Capture customer actions

Capture supported events from browsing to purchase.

Keep product, checkout, and order details together.

Start with data from your own store.

02

Improve event matching

Add available customer and order details.

Identify duplicates across browser and server events.

Give platforms more context to match a conversion.

03

Send signals to your platforms

Deliver conversion events server-side.

Connect Meta, Google, TikTok, Pinterest, and Snap.

Check delivery in one workspace.

04

Check what reaches each platform

Review event coverage and match quality.

Find missing or incomplete conversion signals.

Know what needs attention in your tracking setup.

Forward

Review

Capture

Enrich

Forward

Review

Capture

Enrich

Overview

Overview

From Shopify purchase to platform delivery, see the path, the matching details, and the gaps that need attention.

Bily brings capture, matching, and delivery into one workflow so you can see where your conversion signals need attention.

Purchase event

Tracking flow

01

Capture event

02

Match identity

03

Route data

04

Check delivery

CAPTURE

Collect supported shopping and purchase events.

DELIVERY

Send events to the platforms you connect.

MATCHING

Check the details used to match events.

CONTROL

Choose your connected destinations.

01

Capabilities

Capabilities

See your store and ad platforms in one place.

Bily app connections and guided Meta setup
Bily cross-channel ads performance dashboard
Bily live commerce performance overview
Bily measurement assistant workspace

Connect

Connect Shopify and follow the setup for your chosen ad platforms.

AD PLATFORMS

Send supported conversion events to Meta, Google, TikTok, Pinterest, and Snap.

ANALYTICS

Send first-party conversion data to GA4 and your configured reporting tools.

COMMERCE

Carry Shopify order details into the conversion signals your ad platforms receive.

Connect

Connect Shopify and follow the setup for your chosen ad platforms.

Bily app connections and guided Meta setup
Bily cross-channel ads performance dashboard
Bily live commerce performance overview
Bily measurement assistant workspace

AD PLATFORMS

Send supported conversion events to Meta, Google, TikTok, Pinterest, and Snap.

Bily app connections and guided Meta setup
Bily cross-channel ads performance dashboard
Bily live commerce performance overview
Bily measurement assistant workspace
Bily app connections and guided Meta setup
Bily cross-channel ads performance dashboard
Bily live commerce performance overview
Bily measurement assistant workspace

ANALYTICS

Send first-party conversion data to GA4 and your configured reporting tools.

Bily app connections and guided Meta setup
Bily cross-channel ads performance dashboard
Bily live commerce performance overview
Bily measurement assistant workspace

COMMERCE

Carry Shopify order details into the conversion signals your ad platforms receive.

Features

Turn purchase events into useful signals.

Capture the context, add available matching details, and send supported events to the destinations you choose.

Capture the purchase context

001

Keep supported storefront, checkout, and order events together with their product and purchase details.

Strengthen event matching

002

Add available customer and order details so platforms have more context to match a conversion.

Send the signal server-side

003

Choose your destinations and review supported event delivery from one Bily workspace.

Pricing

Start your 7-day free trial

Try Bily free for 7 days on an eligible new Shopify store. Your plan follows synced monthly revenue in USD. Review the exact price before approving charges in Shopify. Pay yearly for 12 months at the price of 10.

Monthly

Yearly

2 months free

Starter

$660/yr

up to $25K monthly revenue

See your exact price before approving charges in Shopify.

Growth

$2,220/yr

$25K-$100K monthly revenue

See your exact price before approving charges in Shopify.

Scale

From $3,330/yr

$100K-$500K monthly revenue

See your exact price before approving charges in Shopify.

Enterprise

From $10,000/yr

$500K+ monthly revenue

See your exact price before approving charges in Shopify.

Included in every plan

  • First-party tracking for storefront, checkout, and order events.

  • Server-side conversions for Meta, Google, TikTok, Pinterest, and Snap.

  • Campaign and ad-spend attribution to Shopify revenue.

  • Event delivery, match quality, and tracking-gap checks.

  • Multiple pixels and destinations in one workspace.

Optional Bily Email usage requires monthly billing and separate authorization, capped at $5,000 per 30 days. Usage add-ons are unavailable on yearly plans.

Monthly

Yearly

2 months free

Starter

$660/yr

up to $25K monthly revenue

See your exact price before approving charges in Shopify.

Growth

$2,220/yr

$25K-$100K monthly revenue

See your exact price before approving charges in Shopify.

Scale

From $3,330/yr

$100K-$500K monthly revenue

See your exact price before approving charges in Shopify.

Enterprise

From $10,000/yr

$500K+ monthly revenue

See your exact price before approving charges in Shopify.

Included in every plan

  • First-party tracking for storefront, checkout, and order events.

  • Server-side conversions for Meta, Google, TikTok, Pinterest, and Snap.

  • Campaign and ad-spend attribution to Shopify revenue.

  • Event delivery, match quality, and tracking-gap checks.

  • Multiple pixels and destinations in one workspace.

Optional Bily Email usage requires monthly billing and separate authorization, capped at $5,000 per 30 days. Usage add-ons are unavailable on yearly plans.

FAQ

Questions
before you start

Have a setup question?

Tell us about your store, tracking setup, and the platforms you want to connect.

Do I need to manage every pixel separately?

Bily gives you one tracking layer for supported events and destinations. Connect the platforms you use, then review your existing pixels during setup to avoid duplicate events.

Which platforms can I connect?

Bily supports conversion delivery to Meta, Google, TikTok, Pinterest, Snap, and GA4. Available events and setup requirements depend on the destination you connect.

Can I choose where my data goes?

Yes. You choose the destinations connected to your store. Check each connection’s settings and supported events to understand what Bily sends.

How does Bily handle customer data?

Our Security Overview explains Bily’s access controls, data handling, and shared responsibilities. The Privacy Policy describes how personal data is used. Your store’s configuration, notices, and consent choices remain part of the setup.

What do I need to get started?

A Shopify store and access to the ad accounts you want to connect. Follow the guided setup, then check event receipt, matching, and delivery. Need help with an existing setup? Talk to our team.

How does the free trial work?

Eligible new Shopify stores get a 7-day free trial. Your plan is based on synced monthly revenue in USD. Review the exact price and billing cycle before approving charges in Shopify.

Do I need to manage every pixel separately?

Bily gives you one tracking layer for supported events and destinations. Connect the platforms you use, then review your existing pixels during setup to avoid duplicate events.

Which platforms can I connect?

Bily supports conversion delivery to Meta, Google, TikTok, Pinterest, Snap, and GA4. Available events and setup requirements depend on the destination you connect.

Can I choose where my data goes?

Yes. You choose the destinations connected to your store. Check each connection’s settings and supported events to understand what Bily sends.

How does Bily handle customer data?

Our Security Overview explains Bily’s access controls, data handling, and shared responsibilities. The Privacy Policy describes how personal data is used. Your store’s configuration, notices, and consent choices remain part of the setup.

What do I need to get started?

A Shopify store and access to the ad accounts you want to connect. Follow the guided setup, then check event receipt, matching, and delivery. Need help with an existing setup? Talk to our team.

How does the free trial work?

Eligible new Shopify stores get a 7-day free trial. Your plan is based on synced monthly revenue in USD. Review the exact price and billing cycle before approving charges in Shopify.